The most important equipments you need to place on your window display

You can have the best creative theme for your window displays, with great colors and great prototypes. But if you don’t have this equipment your windows will not be as effective as they should.

Even between pros and famous brands is quite simple to see windows without one of this elements. Surprisingly this is a common and big mistake. You don’t have to get all of them, but accordingly to your strategy and your brand’s position you need to place the most functional in your window displays. And your retail can benefit a lot!

DID YOU KNOW THAT WINDOW DISPLAY IS THE FIRST IMPRESSION CUSTOMERS HAVE OF YOUR STORE? READ HERE TO KNOW MORE.

Infact the equipment you choose for your windows primarly works in order to enhance the visual impact of the store by giving consumers important informations about clothing wearability. Components like mannequins, bust, mid length torsos, bag and shoes stands have the capacity to bring life to the shop window, making it more real and more human. Last but not least, they work also as a medium to present merchandise in a tridimensional environment (by the way do not forget that window displays are tridimensional tool of communication).

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